Upside – attention and cognition are now a competitive advantage

The future is in the ‘knowledge economy’ and cognition is now a competitive advantage. The ability to work independently without distraction, concentrate, deep dive and get into a state of flow are all becoming more desirable and more difficult to achieve at the same time.

The ability to understand, train and preserve your attention could potentially be a competitive advantage and help you improve the standard of your work and overall productivity.